Top 25: What corporate America is reading – "Musings from a Geek Marketer"

Inc. Magazine and 800-CEO-READ compile a monthly list of best-selling business books based on purchases by its corporate customers nationwide.

Here are the best sellers for November 2011…

1. “The Quest: Energy, Security and the Remaking of the Modern World” by Daniel Yergin; Penguin Press, 816 pages ($37.95)

2. “Find Your Next: Using the Business Genome to Find Your Company’s Next Competitive Edge” by Andrea Kates; McGraw-Hill, 304 pages ($30)

3. “Relationship Economics: Transform Your Most Valuable Business Contacts Into Personal and Professional Success” by David Nour; John Wiley & Sons, 303 pages ($19.95)

4.The End of Business as Usual: Rewire the Way You Work to Succeed in the Consumer Revolution” by Brian Solis; John Wiley & Sons, 304 pages $24.95) Please read their blog post about the book

5. “Look at More: A Proven Approach to Innovation, Growth, and Change” by Andy Stefanovich; Jossey-Bass, 208 pages ($25.95)

6. “What Got You Here Won’t Get You There: How Successful People Become Even More Successful” by Marshall Goldsmith and Mark Reiter; Hyperion Books, 236 pages ($24.99)

7. “Trusted Advisor Fieldbook: A Comprehensive Toolkit for Leading with Trust” by Charles H. Green and Andrea P. Howe; John Wiley & Sons, 270 pages ($27.95)

8. “Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate Your Solutions, and Close More Deals” by Erik Peterson and Timothy Riesterer; McGraw-Hill, 272 pages ($30)

9. “How Remarkable Women Lead: The Breakthrough Model for Work and Life” by Joanna Barsh and Susie Cranston; Crown, 384 pages ($15)

10. “From Values to Action: The Four Principles of Values-Based Leadership” by Harry M. Jansen Kraemer; Jossey-Bass, 224 pages ($27.95)

11. “What to Ask the Person in the Mirror: Critical Questions for Becoming a More Effective Leader and Reaching Your Potential” by Robert Steven Kaplan; Harvard Business Press, 288 pages ($26.95)

12. “Strengths Finder 2.0” by Tom Rath; Gallup Press, 175 pages ($22.95)

13. “Shift: The Transformation of Today’s Marketers Into Tomorrow’s Growth Leaders” by Scott M. Davis; Jossey-Bass, 272 pages ($34.95)

14. “Multipliers: How the Best Leaders Make Everyone Smarter” by Elizabeth Wiseman and Greg McKeown; HarperBusiness, 288 pages ($25.99)

15. “Brains on Fire: Igniting Powerful, Sustainable, Word of Mouth Movements” by Robbin Phillips, Greg Cordell, Geno Church and Spike Jones; John Wiley & Sons, 184 pages ($24.95)

16. “Practically Radical: Not-So-Crazy Ways to Transform Your Company, Shake Up Your Industry, and Challenge Yourself” by William C. Taylor; William Morrow, 320 pages ($27.99)

17. “The M-Factor: How the Millennial Generation Is Rocking the Workplace” by Lynne C. Lancaster and David Stillman; Harper Business, 320 pages ($26.99)

18. “Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy” by Steve Stoute; Gotham, 320 pages ($26)

19. “How to Market to People Not Like You: ‘Know It or Blow It’ Rules for Reaching Diverse Customers” by Kelly McDonald; John Wiley & Sons, 218 pages ($24.95)

20. “Curse of the Mogul: What’s Wrong with the World’s Leading Media Companies” by Jonathan A. Knee, Bruce C. Greenwald and Ava Seave; Portfolio, 320 pages ($17)

21. “Love Leadership” by John Hope Bryant and Bill George; Jossey-Bass, 203 pages ($27.95)

22. “It’s Not What You Sell, It’s What You Stand for: Why Every Extraordinary Business Is Driven by Purpose” by Roy M. Spence Jr.; Portfolio, 336 pages ($16)

23. “The Go-Giver: A Little Story about a Powerful Business Idea” by Bob Burg and John David Mann; Portfolio, 144 pages ($21.95)

24. “Ultimate Question 2.0: How Net Promoter Companies Thrive in a Customer-Driven World” by Fred Reichheld; Harvard Business Press, 304 pages ($27.95)

25. “Zappos Experience: 5 Principles to Inspire, Engage, and Wow” by Joseph Michelli; McGraw-Hill, 256 pages ($25)


Top 25: What corporate America is reading – “Musings from a Geek Marketer”.

Author: Jas Dhaliwal

Jas Dhaliwal is a highly experienced International Social Media Strategist. He specializes in building and engaging with social communities across the web. Born and bred in London, he is passionate about technology and social anthropology. You can follow @Jas on Twitter