Blue Monster on Channel 10

Steve talking about the Blue Monster on Channel 10. I have a sneaky suspicion a good few espressos were consumed prior to filming

Hugh drawing Scoble’s next business card

Hugh over with Scoble yesterday. Amongst the discussions, the origins of Blue Monster. This is particularly significant as the Blue Monster celebrates its first birthday today. Steve Clayton has also posted the Blue Monster year in review over at his blog

The Blue Monster represents an excellent example of a "social object", which has grabbed my attention ever since high first coined the term. I will be writing more about this later, along with some further insights from Hugh.


Hugh Macleod’s talk at Mix ’07

Hugh’s MacLeod’s great talk at Microsoft’s Mix ’07. Hugh discusses the Blue Monster, his work with Stormhoek and his views on Web 2.0 Marketing, social objects (Web symbolism) and the power of blogging.